Jacobs Entertainment Moves Forward on Downtown Youth Sports Initiative Following Permit Approval
First four fields break ground as first tournament weekend and Summer activations approach RENO, Nev. (March 23, 2026)—Jacobs Entertainment (JEI) announced today its minor conditional use permit (MUP) has been approved for the first four flat fields that will anchor the Downtown Reno Amateur Sports Association (DRASA) youth sports initiative in downtown Reno. The approval […]
Jacobs Entertainment Advances Next Steps For Downtown Youth Soccer Fields And Redevelopment Efforts
RENO, Nev. (December 11, 2025) – Jacobs Entertainment is submitting permits to begin construction of four youth soccer fields, the first planned flat fields in J Resort’s Reno Neon Line District. The first four fields will be built on land currently owned by Jacobs Entertainment, with two of the fields accommodating 7×7 soccer games and […]
Truckee Meadows Housing Solutions Announces Low-Income Housing Initiative
Nonprofit to begin construction on 10-unit community serving seniors and young adults RENO, Nev. (November 28, 2025)—After years of planning and preparation, Truckee Meadows Housing Solutions (TMHS) today announced that construction has begun on its 4th Street Project in Reno, a 10-unit housing community designed to serve both seniors and young adults with limited incomes. […]
Jacobs Entertainment Announces Creation of Downtown Reno Amateur Sports Association
Sports association to spearhead development of multi-use youth sports complex in Reno Renderings RENO, Nev. (October 22, 2025)—Jacobs Entertainment today announced the launch of a new traveling youth sports initiative, in affiliation with J Resort, to be known as the Downtown Reno Amateur Sports Association (DRASA). Working with local and regional youth sports teams and […]
Renovations to Gold ‘N Silver Inn will Rejuvenate Iconic Property
RENO, Nev. (May 16, 2025) — Today, Jacobs Entertainment announced plans to breathe new life into one of Reno’s most recognizable landmarks, the Gold ‘N Silver Inn. The iconic Gold ‘N Silver Inn is set to undergo significant renovations in order to refresh and update the property and ensure it remains a go-to place for […]
Jacobs Entertainment Announces $128 Million Of Development To Be Completed Over The Next 4 Years
See renderings HERE RENO, Nev. (April 17, 2025) — Today, officials with Jacobs Entertainment announced the details of their upcoming $128 million in commercial and residential development to take place in downtown Reno over the next four years. Following the successful opening of the 60-unit 245 North Arlington, the renovation of the historic Gibson Building […]
Jacobs Entertainment Begins Lease Up of Gibson Building, Growing Affordable Workforce Housing On J Resort’s Reno Neon Line
RENO, Nev. (March 31, 2025) — Jacobs Entertainment continues to deliver on its promise to create a thriving, mixed-use community in downtown Reno by exceeding its commitment to affordable workforce housing. As part of the ongoing redevelopment of J Resort’s Reno Neon Line, the company continues to deliver significant high-quality, attainable housing for local residents, […]
Jacobs Entertainment Opens Reno’s Newest Apartment Development
245 North Arlington features 60 units with wrap-around balconies, access to J Resort amenities RENO, Nev. (March 6, 2025)— Today, Jacobs Entertainment officials and community leaders gathered for a ceremonial ribbon-cutting to celebrate the grand opening of 245 North Arlington, downtown Reno’s newest apartment building development. Located on the corner of North Arlington and West […]
J Resort Announces $130 Million in New Developments including Outdoor Entertainment Agreement with JMF Presents
Festival grounds, sports car-themed banquet space among improvements planned for 2025 RENO, Nev. (November 20, 2024) — Jacobs Entertainment officials announced today new entertainment development efforts underway at J Resort, including a multi-year outdoor entertainment agreement with JMF Presents for 2025 and beyond. Jacobs Entertainment and JMF Presents have entered into a 5-year agreement that […]
Jacobs Entertainment Supports Local Nonprofit to Create Athletics-focused Youth Center
ReDirect Youth Outreach will transform 250 Bell Street to Serve Local Youth RENO, Nev. (November 7, 2024)— Jacobs Entertainment continues to invest in redevelopment efforts in the area surrounding J Resort’s Reno Neon Line by supporting local nonprofit ReDirect Youth Outreach for the creation of a new youth engagement center. Jacobs Entertainment is providing 21,407 […]
Jacobs Entertainment Selects Local Couple to Relocate Historic West Street Home
Historic home at 347 West Street awarded after vetting three interested parties RENO, Nev. (April 18, 2024)— Jacobs Entertainment has selected a Reno couple, Logan and Angelina Needham, to acquire the historic home located at 347 West Street after a thorough vetting of three possible candidates. Jacobs Entertainment acquired the property in February 2024 and […]
Jacobs Entertainment Announces New Art Installations on J Resort’s Reno Neon Line
J Resort’s Reno Neon Line adds five new statues to enhance downtown art appreciation RENO, Nev. (March 14, 2024) – Reno’s premier arts and entertainment focused resort continues to grow this year as Jacobs Entertainment announced the addition of five sculptures to J Resort’s Reno Neon Line, located in downtown Reno on West 4th Street. […]
Jacobs Entertainment & Reno Housing Authority Agree to Land Swap for New Affordable Housing
Jacobs Entertainment and the Reno Housing Authority (RHA) have reached an agreement that will result in the construction of a $20 million, 65-unit affordable housing development by Jacobs Entertainment. Once completed, the new property will be transferred to RHA in exchange for Jacobs Entertainment acquiring the 60-year-old Sarrazin Arms Apartments, formally appraised as being worth $2.15 million in December 2017.
J RESORT UNVEILS A FUSION OF ART, CULTURE, AND INNOVATION WITH MASSIVE DIGITAL ART DISPLAY
J RESORT CELEBRATES GRAND OPENING
Jacobs Entertainment hosted a ribbon cutting for the newly rebranded J Resort today, Friday, June 9. The event highlighted the completed renovations of the rebranded resort, including two new restaurants, expanded gaming space, and completed renovation of over 500 hotel rooms. The ribbon cutting included remarks from Jacobs Entertainment CEO Jeff Jacobs, Governor Joe Lombardo, and Mayor Hillary Schieve.
J RESORT REBRAND ROLLOUT
Officials of Jacobs Entertainment today introduced the 750-room J Resort development to the Northern Nevada market. J Resort is a $300 million redevelopment of the former Sands Regency. The property anchors the bustling Neon Line District area, a half-mile-long art and entertainment district featuring a collection of monumental sculptures, as well as festival grounds capable of hosting up to 6,000 patrons.
JACOBS ENTERTAINMENT BREAKS GROUND ON 245 NORTH ARLINGTON CONDO COMPLEX
Jacobs Entertainment held a groundbreaking ceremony today at 245 North Arlington, the newest housing complex to be announced in theReno’s Neon Line District area. Jacobs Entertainment held a groundbreaking ceremony today at 245 North Arlington, the newest housing complex to be announced in the Reno’s Neon Line District area. “As the residential community in the Reno’s Neon Line District area grows, we continue to expand on the mission of creating a live-work-play environment downtown,” said Jeffrey Jacobs, Chairman and CEO of Jacobs Entertainment. “The new complex, 245 North Arlington, is an important element in the continued development of the district.”
JACOBS ENTERTAINMENT TO CREATE THE GLOW PLAZA FESTIVAL GROUNDS
Jacobs Entertainment announced today that it has filed for construction permits with the City of Reno to develop The Glow Plaza Festival Grounds on West 4th Street in the Neon Line District area. According to Jonathan Boulware, Regional Vice President of Jacobs Entertainment, “these festival grounds will allow us to expand our vision of The Glow Plaza, creating a very special location for festivals and special events of up to 8,000 visitors.” Added Mr. Boulware, “The Glow Plaza Festival Grounds will host many free festivals and special events, hosted by Jacobs Entertainment as well as third-party promoters.”
THE GLOW PLAZA AT RENO’S NEON LINE OPENS FOR SUMMER EVENTS
The Glow Plaza, Reno’s newest outdoor event space, hosted a ribbon cutting event this morning in conjunction with an event preview of the 40th Anniversary for The Great Reno Balloon Race. Today marks the beginning of live concerts and other events happening at The Glow Plaza through summer and into the fall.
JACOBS ENTERTAINMENT ANNOUNCES BILLION DOLLAR MIXED-USE DEVELOPMENT IN RENO, NV.
Jeffrey Jacobs, real-estate developer and CEO of Jacobs Entertainment, Inc., announces plans to create the Neon Line District area — a $1 billion mixed-use development in downtown Reno, Nev. Encompassing 20 city blocks, this urban mixed-use master-planned district is one of the largest redevelopment projects of its kind. Jacobs Entertainment has already invested more than $100 million in the acquisition of over 50 separate properties. The district stretches from downtown Reno’s West Street to Keystone Avenue, and from Interstate 80 South to West Second Street.
WITH THE CREST INN RENOVATIONS COMPLETE, RENOVA FLATS IS ANNOUNCED
RELOCATION OF HISTORIC DOWNTOWN HOME
Jacobs Entertainment, Inc. is in the process of preserving several historic homes along the West 4th St. corridor. As Jacobs Entertainment works to revitalize the West 4th St. corridor creating a mixed-use arts and entertainment district, the company continues to be conscious of Reno’s rich culture and unique history...
JACOBS ENTERTAINMENT TO SAVE AND PRESERVE RENO’S HISTORIC NEON SIGNS
More than half a dozen neon signs from Reno’s historic West 4th St. corridor will be protected and preserved by Jacobs Entertainment Inc. Following the acquisition and $50 million renovation of the Gold Dust West Casino in the mid-2000s, Jacobs Entertainment, Inc. remains active in the renovation of multiple properties in downtown Reno to better improve the image and aesthetics of the city’s core. Jacobs maintains a commitment to Reno’s historic buildings and culture, as evident in its recent preservation of the Nystrom Guest House and the Borland-Clifford House. The preservation of multiple neon signs continues these efforts.
IN THE WAKE OF DOWNTOWN RENO’S REVITALIZATION, JACOBS ENTERTAINMENT IS COMMITTED TO CULTURAL PRESERVATION
Jacobs Entertainment, Inc. is in the process of preserving several historic homes along the West 4th St. corridor. As Jacobs Entertainment works to revitalize the West 4th St. corridor creating a mixed-use arts and entertainment district, the company continues to be conscious of Reno’s rich culture and unique history.
STARDUST LODGE DEMOLITION FURTHERS PLAN FOR A RENEWED DOWNTOWN
Jacobs Entertainment Inc.’s vision of turning the West 4th St. corridor into a new arts and entertainment district has taken another step forward with the upcoming demolition of the blighted Stardust Lodge motel. With the demolition, Jacobs Entertainment further cements themselves as active supporters in Reno’s downtown revitalization.
THE LIFE CHANGE CENTER RECEIVES DONATION FOR NEW BUILDING
CARRIAGE INN DEMOLITION MARKS STEPS TOWARD A RENEWED DOWNTOWN
The tumble of bricks Friday at 1 p.m. at The Carriage Inn represents the removal of one of Reno’s blighted motels and a new beginning for a renewed downtown corridor. Jacobs Entertainment, Inc. will be leading the demolition of the property located at 690 W. 4th St. This demolition marks the beginning of many changes to come to West 4th St.
COME LIVE THE NEON LIFE
We want our visitors to indulge in the J Resort’s Reno Neon Line area’s art, music, and entertainment offerings. Contact us if you have questions or want to be part of our story.